00368nam a2200145Ia 4500008004100000084001300041100002100054245002900075250002000104260003000124260000900154260001100163300001300174500003500187180424s9999    xx            000 0 und d  a659.1 C7  a"Chiplin, Brian" 0aEconomics of Advertising  a\\198102ENGGPSX  aHolt Rinehart and Winston  b1981  cLondon  axii+145p  aincludes index and biblioraphy