"Stafford, Marla L" <br/><br/>
"Advertising, Promotion, and New Media" 

 - \\200500ENGGPSX 
 - Phi Learning Pvt Ltd   2005  New Delhi  
 - 380p. 
<br/><br/> includes index and biblioraphy 
<br/><br/><label>ISBN: </label>812032739X