000			00417nam a2200145Ia 4500
008			180713s9999 xx 000 0 und d
082			_a658.827 C1
100			_a"Chernatony, Leslie D"
245		0	_aCreating Powerful Brands
260			_aCambridge
260			_b Elsevier
260			_c2006
365			_b895
942			_cBK
999			_c108684 _d108684