000 00430nam a2200169Ia 4500
008 180424s9999 xx 000 0 und d
084 _a659.1 B4
100 _a"Baker, Stephen"
245 0 _aSystematic Approach to Advertising Creating
250 _a\\197900ENGGPSX
260 _aA&A Publishers
260 _b1979
260 _cNew Delhi
300 _aviii+280p
500 _aincludes index and biblioraphy
942 _cBK
999 _c40895
_d40895