000 00458nam a2200181Ia 4500
008 180424s9999 xx 000 0 und d
020 _a9.78E+12
084 _a658.827 P1
100 _a"Field, Peter"
245 0 _aBrand Immortality:How Brands Can Live Long and Prosper
250 _a\\201000ENGGPSX
260 _aKogan Page
260 _b2010
260 _cLondon
300 _a"320 p,"
500 _aincludes index and biblioraphy
942 _cBK
999 _c90996
_d90996