Advertising Promotion and Marketing Communications (Record no. 167824)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00387nam a22001577a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20220509132751.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9781632409102 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.802 Q19 MOR |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Moran Alvin |
| 245 ## - TITLE STATEMENT | |
| Title | Advertising Promotion and Marketing Communications |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New York |
| Name of publisher | Clanrya International |
| Year of publication | 2019 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 256 |
| 365 ## - TRADE PRICE | |
| Price amount | 12605.00 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Cost, replacement price | Department | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| PSG-CAS LIBRARY | PSG-CAS LIBRARY | REF RACK 12 SHELF 2 | 09/05/2022 | 12605.00 | 658.802 Q19 MOR | 140247 | 12605.00 | Management Sciences | Reference |