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1.
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Advertising Management by
Edition: \\200502ENGGPSX
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Age International ; 2005 ; New Delhi
Availability: Items available for loan: PSG-CAS LIBRARY (1)Call number: 659.1 M10.
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2.
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Rural Marketing: Text and Cases by
Edition: \\200800ENGGPSX
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Excel Books ; 2008 ; New Delhi
Availability: Items available for loan: PSG-CAS LIBRARY (1)Call number: 658.8 M22.
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3.
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Strategic Marketing Management Text and Cases by
Edition: \\200900ENGGPSX
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Macmillan ; 2009 ; London
Availability: Items available for loan: PSG-CAS LIBRARY (1)Call number: 658.8 M22:1.
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4.
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Textbook of Strategic Management by
Edition: \\201000ENGGPSX
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Macmillan ; 2010 ; Chennai
Availability: Items available for loan: PSG-CAS LIBRARY (1)Call number: 658.401 2 M2.
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5.
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Retail Management by
Edition: \\201000ENGGPSX
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: I k International ; 2010 ; New Delhi
Availability: Items available for loan: PSG-CAS LIBRARY (3)Call number: 658.87 M9, ...
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6.
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International Marketing Management: Text and Cases by
Edition: \\201100ENGGPSX
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Sage ; 2011 ; London
Availability: Items available for loan: PSG-CAS LIBRARY (3)Call number: 658.8 M22:2, ...
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7.
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Winning and Influencing Customers by
Edition: \\201100ENGGPSX
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: I k International ; 2011 ; New Delhi
Availability: Items available for loan: PSG-CAS LIBRARY (1)Call number: 658.834 M12.
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8.
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Brand Management by
Edition: \\201100ENGGPSX
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Macmillan ; 2011 ; Delhi
Availability: Items available for loan: PSG-CAS LIBRARY (1)Call number: 658.827 M4.
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9.
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International Marketing Management by
Edition: 01
Material type: Text Language: English
Publication details: New Delhi SAGE Publications 2008
Availability: Items available for loan: PSG-CAS LIBRARY (1)Call number: 658.84 P08 MAT.
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10.
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Business to Business Marketing by
Edition: 1
Material type: Text Language: English
Publication details: New Delhi New Age International 2008
Availability: Items available for loan: PSG-CAS LIBRARY (1)Call number: 658.8 P08 MAT.
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